An Asset Management Company (AMC) is such a firm that invests collective funds received from clients by putting this Capital to work via varying investments, such as master limited partnerships, real estate, Bonds, stocks and more.
Colloquially, AMC is referred to as money management firms. The ones that provide Exchange-Traded Funds (ETFs) or public mutual funds are also known as a mutual fund or investment companies.
Asset Management Companies are available in different structures and forms, like:
Along with that, they even invest on behalf of different types of clients, like:
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When Investing in an AMC, you are basically investing in a fund that the AMC manages. The returns here are Market-linked, thus, based on the fund’s performance. In such a scenario, a fund that is managed well has better potential to provide high returns.
In return, the fund charges a small fee, known as the fund Management Fee. For AMC, it is the primary source to generate revenue. When choosing a fund to invest in, the market reputation of the AMC plays a vital role. So, to establish credibility, an AMC follows this below-mentioned process.
To maintain the trust of investors, an AMC has to carefully invest the money in various instruments. This asset distribution amongst equity and debt depends upon the conditions of the market and the potential interest rate. Here, the professional experience and expertise of the fund manager play an important role in allocating resources.
For an AMC, the decision to construct an investment portfolio is the most important one. It comprises a comprehensive amount of analysis and research to create a portfolio that adjusts the risk and doesn’t Underperform during times of the turbulent market.
Finally, irrespective of how old or trusted, an AMC is always liable to answer trustees and investors for its investment decisions. For this, frequent evaluation of fund performance is done by taking the Asset Allocation, NAV value, fund returns and more such factors in mind.
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